The Dalton Agency teamed up with fellow AMIN (Advertising & Marketing International Network) Agency, Peter Mayer in New Orleans to assist them by filming Jaguar’s coach Jack Del Rio to participate in a new campaign called ‘Be the One,’ an effort to restore the Gulf of Mexico. Sandra Bullock, Blake Lively, Peyton Manning and Drew Brees are also featured in the video to help spread awareness.

“It is a priority to us to give back to our community and state by donating our time and services to those in need,” said Jim Dalton, agency president and CEO. “We are happy we had the opportunity to lend a hand with the ‘Be the One’ campaign and spread the word about the importance of the restoration of the Gulf.”

Special thanks to photographer Paul Figura who donated his services to the filming of the video. To see the “Be the One” campaign, or sign the petition and to learn more about Restore the Gulf, visit http://www.restorethegulf.com.

If you live in Florida, you’re always somewhat amused when the national department stores run their back to school ads featuring sweaters and heavy clothes. That might fly in New York in September, but down here it’s still shorts and flip flop season. That’s why Bealls is setting itself apart from the pack by celebrating how Florida goes back to school. Read more

Check out the latest McDonald’s bus wrap to hit the streets courtesy of the Dalton Agency.  If you haven’t tried one of the real fruit Smoothie flavors at your local McDonald’s, you’re missing out on the sweet and smooth summer sensation.

Dalton has a lot of interns come in and out our doors, therefore, we’ve gotten really successful at what works and what doesn’t. When asked for advice for future interns, here’s what our employees wanted to share. Read more

Our latest McDonald’s spot celebrates how much busy working moms get done each day. And reminds them that McDonald’s is always there for them. Read more

Flamingos get their pink hue from their diet. A Flamingo’s eye is bigger than its brain. These are the things you find out when you help your client celebrate National Pink Flamingo Day. Like Flamingos, Beall’s Department Store is quintessential Florida. We saw National Pink Flamingo Day as an opportunity to reinforce their brand and excite customers with a special one-day promotion. Read more

Check out this sweet little spot for the Jacksonville Zoo’s newest exhibit, Tuxedo Coast. It’s been one of the Zoo’s most successful advertising campaigns for a new exhibit!

Living in Florida is fun and special. And so is shopping at  Bealls.

Because Bealls is the store that understands the Florida state-of-mind. And
since 1915, they have some of the most loyal customers we’ve ever seen.

But it’s time to expand on that loyal customer base.
Read more

Many people think of the American Heart Association as a “hard science” organization, removed from their every day lives. It’s why the American Heart Association asked the Dalton Agency to create a national campaign to reach individuals with a message of prevention and empowerment.

Read more

Few clients create products that can mean the difference between life and death. Safariland, makers of body armor for law enforcement and the military, is such a client. For Safariland, saving lives is not just amission; it is engrained in its culture. The Safariland Saves Club® is one of the most recognized programs of its kind in the body armor industry, with more than 1800 officer saves since 1987. Read more