The Diocese of St. Augustine Stewardship Appeal was initiated to raise much-needed funds for the Diocese of St. Augustine. Their goal was to raise enough money to support the Diocese’s outreach programs and efforts including Catholic Charities, Catholic Education, and Seminarian education. (more…)
Dalton launches mobile fundraising site for Jacksonville Humane Society
Like many nonprofits, the Jacksonville Humane Society hold events throughout the year where staff and volunteers passionate about their common cause gather to raise money and share their message. (more…)
The Dalton Agency is excited to announce that we have upped the stakes for the Dalton Cares poster contest by adding a new component to help raise awareness for your favorite cause. Now, the nonprofit who receives the most votes in our Dalton Cares initiative will also win a 90 second promotional video produced by the Dalton Agency and our in-house video production team valued at over $10,000.
Dalton’s talented in-house video production department is driven to create unique, effective videos for our clients. Supported by our talented creative department, our team of animators, editors, motion graphic artists, sound designers, and cinematographers are involved from concept to creation on each video and are dedicated to producing high-concept, high-quality infotainment. And they would love to help one of these deserving nonprofits get their message out!!
Please keep spreading the word to your supporters! People can vote for their favorite poster or nonprofit by visiting www.daltoncares.com. Voting ends at midnight on April 15. And a reminder, people can vote once each day. Each nonprofit will be presented their artwork, to use as they wish, which is valued at $5,000, and the charity with the most votes will receive an additional $1,000 cash donation.
Here are the 2013 Dalton Cares nonprofits. We invite you to follow them and get engaged with them on social media.
by Jeremy Nettles, Dalton Agency Community Manager
A productive first day at SXSW is in the books so I’m back to provide a short recap of the day’s festivities.
After waking up far too early and acquiring my badge, it was off to see the SXSW Interactive Opening Remarks speaker, Bre Pettis. Bre Pettis is the CEO and co-founder of MakerBot, the maker of affordable 3D Printers. If you haven’t been following the growing 3D Printer trend, I highly suggest you take the time to find out all the amazing things these devices can do. The big announcement was that MakerBot would soon begin manufacturing a device (the MakerBot Digitizer) that makes 3D scans of real world object that could then be replicated with a 3D printer. This would effectively open up the world of 3D printers to those without the technical ability to create a design from scratch.
Next up was a very enlightening look at the role social media can play in crisis communication situations like Hurricane Sandy or the Gulf oil spill. My biggest takeaways from this session were to keep crisis situations in perspective and always have a plan in place to act. For a more in depth look at this talk, check out Aliera Peterson’s blog, Disaster: The Future of Crisis Communications.
I closed out the first day with a mind opening discussion led by Jason Silva. Formerly of Current TV, Jason Silva created a series of videos that blend philosophy, technology and poetry. Jason had no shortage of enthusiasm as he talked about the exponential growth of technology and how it shapes what it means to be human.
With my brain expanded, and my stomach full of empanadas, it was time to retire back to my hotel so I could do it all over again tomorrow.
Nearly 200 nonprofits nominated for Dalton Cares in 2013
The nominations are in for the 2013 Dalton Cares initiative, and we have been busy counting!
An impressive 196 nonprofit organizations from throughout the Southeast including Jacksonville, Tampa, Orlando and Atlanta,were nominated for a chance to receive creative services, valued at more than $5,000, and a $1,000 cash donation from the Dalton Agency. This year, a record 552 people nominated their favorite local nonprofit organizations, exemplifying the loyalty and support each community has for these great agencies.
“We are overwhelmed by the great response to Dalton Cares. This is the first year we have expanded this campaign beyond North Florida, and we are glad that we did,” said Jim Dalton, president and CEO for the Dalton Agency. “It is rewarding to see all the passion people have for these deserving organizations and we look forward to helping the nine nonprofits that will be selected to raise awareness and promote their cause. I wish we could assist them all.”
In mid-March, the Dalton Agency will unveil the nine finalists that have been selected to participate in Dalton Cares and then the public will determine, via online voting at www.daltoncares.com, the winning nonprofit. Keep your eye out here and on the Dalton Agency Facebook page and Twitter account to see the debut of each finalist’s awareness poster.
It’s now in the history books. On the field, the Ravens took home the Vince Lombardi trophy and the title of Super Bowl XLVII champions in an exciting game that will be remembered for its emotional opening songs, electric half-time show featuring Beyonce, the partial stadium blackout that followed the half-time show, and as always, the ads. (more…)
This Sunday, February 3, is one of the biggest nights of the year, both for football fans and for advertising agencies! The Dalton Agency is proud to be your headquarters for all that is ad-related about the Big Game, all weekend long. (more…)
Our Dalton Cares initiative for showcasing nonprofits returns for 2013, bigger than ever
We’re excited to announce that our Dalton Cares initiative is returning for 2013. For more than 20+ years, the Dalton Agency has remained committed to the importance of supporting the nonprofit community through our time, talent and resources. Last year, the Jacksonville Humane Society was our big Dalton Cares beneficiary, based on public voting from nine selected nonprofit candidates.
“This year, as the Dalton Agency expands its footprint across the Southeast, we are proud to extend the reach of the Dalton Cares campaign to include nonprofits not just in Jacksonville, but also in Atlanta, Orlando and Tampa,” said Jim Dalton, president and CEO for the Dalton Agency. “Dalton Cares is our way of showing that we value the work nonprofits do in all of these communities.”
Individuals and organizations may nominate local 501(c)3 registered nonprofits by filling out nomination forms at DaltonCares.com. In mid-February, nine nominees will be selected as finalists to receive an awareness poster, valued at $5,000, designed and produced by the Dalton Agency. In early March, the posters created for the nine selected nonprofits will be showcased at the Dalton Agency’s Jacksonville office’s storefront windows and digital versions will be published to the agency’s blog and Facebook page.
“In addition to raising awareness, we are looking to help nonprofits realize the effectiveness of social media and online campaigns,” said Dalton. “By incorporating social elements, we hope to provide more than just the creative items, but also show the power of social communications.”
The public will vote via social media to determine the overall winner. In addition to the artwork, the nonprofit with the most online votes will be awarded a $1,000 cash donation from the Dalton Agency. The winner will be announced April 23.
About us:
The Dalton Agency, a national advertising and public relations firm, represents a wide range of regional, national and international clients. The agency provides award-winning creative designs and brand development, public relations and social media strategies, public affairs and government relations consultation, media placement, crisis communications, interactive and digital design and programming, as well as television and radio production services. Learn more by visiting its website at www.daltonagency.com.
Here’s our own Misty Skipper, director of strategic communications and public affairs, with Buddy Valastro, TLC’s “Cake Boss.”
Tom Coughlin Jay Fund is being featured on TLC’s “Cake Boss.” The first airing of the show is January 7 at 10:30 p.m. It was filmed with Coach Coughlin and pediatric oncology patients from the New York/New Jersey area and Giants players during the charity’s annual ice cream social at the Giants’ training facility. The highlight of the episode is a special cake reveal from the “Cake Boss.”
“Helping to coordinate the filming of the Tom Coughlin Jay Fund episode of TLC’s ‘Cake Boss’ was a really special experience,” said Misty Skipper, director of strategic communications and public affairs. “Not only did we get to spend the day with Coach Coughlin and Giants team members as they gave behind-the-scenes tours of their practice facility and held an ice cream social for local pediatric oncology patients, we also got to meet Buddy and the Carlo’s Bakery team. While I have watched the show for years and looked in amazement at the masterpieces they create, nothing compares to seeing (and tasting) the true artisanship in person.”
To learn more about Tom Coughlin Jay Fund and their efforts to assist children with leukemia and other cancers and their families by providing emotional and financial support to help reduce the stress associated with treatment and improve their quality of life, visit their website.
You can follow Tom Coughlin Jay Fund on Facebook and Twitter.
LEGOLAND® Florida selects Dalton as agency of record for national strategic communications
JACKSONVILLE, Fla., – Dec. 11, 2012 – The Dalton Agency, a national advertising and public relations agency headquartered in Jacksonville, Fla. with offices in Atlanta, Columbia, Orlando, Savannah and Tampa, announced today that LEGOLAND® Florida has selected it to provide national public relations and social media services for the rapidly expanding theme park. (more…)