Work

Susan G. Komen

The 154,000 women and men living with Stage IV metastatic breast cancer face a different reality. A sobering reality that Stage IV breast cancer is terminal. Susan G. Komen wants to change that reality. While many wear pink ribbons in October to support breast cancer awareness, Komen wanted a national campaign that would put more focus on the fact that we need to be “more than pink” to end Stage IV. More action needs to be taken. More research is needed. More people need to get involved.

To help do this, Dalton developed a powerful campaign featuring Valynda, a 38-year-old mother of four who is currently battling Stage 4 metastatic breast cancer. In these incredibly honest videos, Valynda tells her story of living with this terminal disease. We end with a poignant call to action from Susan G. Komen: Get involved. Save lives. Be more than pink.

PR Creative Video

JAX

140 W. Monroe Street
Jacksonville, FL 32202

904.398.5222

Contact Us

Office Directions

ATL

1360 Peachtree Street Suite 700
Atlanta, GA 30309

404.876.2800

Contact Us

Office Directions

ORL

500 Delaney Avenue, Suite 303
Orlando, FL 32801

407.722.8300

Contact Us

Office Directions

NSH

814 Church St, Suite 100
Nashville, TN 37203

615.259.9002

Contact Us

Office Directions