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Tag Archives: work
Beall’s National Pink Flamingo Day
Flamingos get their pink hue from their diet. A Flamingo’s eye is bigger than its brain. These are the things you find out when you help your client celebrate National Pink Flamingo Day. Like Flamingos, Beall’s Department Store is quintessential … Continue reading
Posted in Advertising & Design, Consumer, Events, Featured, Social Media
Tagged Bealls, Consumer, creative, Interactive, social, website, work
1 Comment
Thinking Big for McCafe’s Frappe Launch
How do you create a buzz for the new McDonald’s coffee treat? It takes an innovative strategy, creative thinking and a lot of caffeine. McDonald’s turned to Dalton to launch their new Frappe––an icy, creamy coffee treat available in sweet … Continue reading
Posted in Advertising & Design, Consumer, Events, Featured
Tagged Advertising, Consumer, creative, Events, McDonald’s, work
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PROTECH “Unleash Hell” Campaign
When your audience is tactical/SWAT officers, you better have a bullet-proof marketing program that speaks to professionals who put their lives on the line day in and day out. PROTECH Tactical called on us to help them get into the … Continue reading
Posted in Advertising & Design, B2B, Defense
Tagged Advertising, B2B, creative, print, ProTech, Safariland, work
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Biomet Microfixation: One step ahead
Biomet Microfixation was transitioning from previous name W. Lorenz Surgical. They needed a new corporate identity while still using the equity it had built up with surgeons over the years. We developed a comprehensive brand identity program which was used … Continue reading
Posted in Advertising & Design, B2B, Brand Engineering
Tagged Advertising, B2B, BioMet Microfixation, Brand Engineering, creative, Interactive, print, work
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“JU Proud” Campaign
JU isn’t just a great university. It’s a part of greater Jacksonville. The school’s storied past includes producing a who’s who of local business and civic leaders, decorated military personnel, leading doctors, athletes and entertainers. JU also gives back with … Continue reading
Posted in Advertising & Design, Consumer
Tagged Advertising, Brand Engineering, Consumer, creative, Jacksonville University, JU, outdoor, print, work
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Safariland Launch at SHOT Show 2009
BAE Systems Products Group, comprised of almost 20 different companies/brands, consolidated under one name: Safariland. The challenge was to launch the new name and brand consolidation in a clear exciting way at the industry’s largest trade show, SHOT Show 2009.
Posted in B2B, Brand Engineering, Defense
Tagged Advertising, B2B, bae, BAE Systems, Brand Engineering, creative, print, Safariland, trade show booth, work
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Poker Room “Beats Anything” Campaign
Posted in Advertising & Design, Consumer, Uncategorized, Video
Tagged Advertising, Consumer, creative, outdoor, Poker Room, print, TV, work
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Nocatee “To your kids” Campaign
If you build it, they don’t necessarily come. One of our real estate clients Nocatee had to find away to communicate a vision of a family-friendly community still under construction in the worst real estate market in the last 20 … Continue reading
Posted in Advertising & Design, Consumer, Real Estate
Tagged Advertising, Consumer, creative, Interactive, Nocatee, outdoor, print, work
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Visit Jacksonville “Escape Artist” Campaign
More and more vacationers are staying home. Meeting planners are under the microscope with ever tightening budgets. Quite a challenging environment for our tourism client Visit Jacksonville. We were tasked with a simple objective: get “heads in beds” and fast.
Posted in Advertising & Design, Consumer
Tagged Advertising, Consumer, creative, print, Visit Jacksonville, visitjax, work
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Dalton launches Happinated.com for McCafé
http://happinated.com/ 100% Happinated: The blissful state of one who enjoys a high-quality, affordable, delicious latte, moca or cappuccino from McDonald’s new McCafe. What started as a fun phrase to help define the sensory experience of the new McCafe coffees, evolved … Continue reading
Posted in Advertising & Design, Consumer, Interactive, Social Media
Tagged Consumer, creative, Interactive, McDonald’s, social, website, work
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