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Archived Posts
Tom Coughlin Jay Fund on TLC’s “Cake Boss”Here’s our own Misty Skipper, director of strategic communications and public affairs, with Buddy Valastro, TLC’s “Cake Boss.” Tom Coughlin Jay Fund is being featured on TLC’s “Cake Boss.” The first airing of the show is January 7 at 10:30 … Continue reading
The Dalton Agency partners with health and fitness firm to launch Yo-Fi WellnessThe Dalton Agency will partner with and serve as the agency of record for Yo-Fi Wellness. Yo-Fi Wellness provides companies an Internet-based, affordable way to bring healthy living initiatives to their employees through instructive yoga, fitness, nutrition and meditation video … Continue reading
Our Dalton Cares initiative for showcasing nonprofits returns for 2013, bigger than everWe’re excited to announce that our Dalton Cares initiative is returning for 2013. For more than 20+ years, the Dalton Agency has remained committed to the importance of supporting the nonprofit community through our time, talent and resources. Last year, … Continue reading
Taking McDonald’s $1 beverage promotion for a CGI spin.Here is the Dalton Agency’s latest animated spot for McDonald’s. Developed, animated and produced in-house by our talented team of motion graphics wizards, this spot features McDonald’s $1 beverage promotion in a out-of-this-world environment.
Together, stroke is preventable, treatable and beatable.About 795,000 Americans each year suffer a new or recurrent stroke. That means, on average, a stroke occurs every 40 seconds. Stroke kills more than 137,000 people a year. That’s about 1 of every 18 deaths. It’s the No. 4 … Continue reading
904 Magazine choose Dalton as one of 2013’s “Companies with Heart”The Dalton Agency is humbled to be chosen by 904 Magazine as one of Jacksonville’s Companies with Heart. Caring is a team activity at Dalton. Thanks to all our Dalton family, those in this photo and all the others around … Continue reading
Nine nonprofits chosen for 2013 Dalton Cares InitiativeCheck out full versions of all the Dalton Cares posters for the selected nonprofits at www.DaltonCares.com. We are excited to unveil the artwork for the nine local nonprofits selected to participate in the annual Dalton Cares charitable initiative. The nine … Continue reading
“What I’ve learned from the inspiring Warriors I’ve met.”Pat McKinney, partner/evp/chief creative director at the Dalton Agency, has been interviewing warriors while directing a series of videos for our client, Wounded Warrior Project. As he shares below, it has been an inspiring, life-changing experience.
Walking the WalkBy Jim Dalton, President/CEO, Dalton Agency When we made a commitment to engage in social media five years ago, we set a strategic goal of making it one of our core competencies and making sure we practiced what we preached. After … Continue reading
Dalton launches mobile fundraising site for Jacksonville Humane SocietyLike many nonprofits, the Jacksonville Humane Society hold events throughout the year where staff and volunteers passionate about their common cause gather to raise money and share their message.
Dalton proud to be a One Spark festival venue in Downtown JacksonvilleAgency to feature innovators from region’s growing technology community for One Spark, five-day festival in downtown Jacksonville The Dalton Agency will host eight local creators during the One Spark festival, which will be in downtown Jacksonville April 17-21 and feature … Continue reading
Jaguars Stand United.We had an amazing time meeting some of the most passionate fans in the world while shooting the new Jacksonville Jaguars season ticket campaign. We wanted to celebrate the people who Stand United with the team; the season-ticket holders. Our … Continue reading
Yo-Fi Wellness chooses Dalton Agency.
The Dalton Agency is excited to introduce you to our newest client, Yo-Fi Wellness.
GreenPlant Energy plugs into the Dalton Agency
GreenPlant Energy has chosen the Dalton Agency to work along side them to rebrand their company and position it for continued growth in the future.
Content (marketing) has always been king. Part 2.
By Scott Nichols, VP, Account Director, Dalton Agency If content marketing has been around forever, why the new focus? Historically, to get new prospects most marketers needed to get their message in front of as many potential customers as possible.
Facebook Allows Admins to Update Page Usernames
Keeping up with changes to Facebook Pages can be a challenging juggling act for social media managers, especially when Facebook’s testing mechanism causes existing functionality (such as posting or commenting as a Page) to fail resulting in errors like sending … Continue reading
Content (marketing) has always been king. Part 1.
By Scott Nichols, VP, Account Director, Dalton Agency PART 1 Content marketing is certainly a hot topic these days. According to a survey conducted by the Content Marketing Institute, the average organization spends more than one-quarter of its marketing budget … Continue reading
Should your brand care about Instagram?
by Ellen Repasky, VP, Account Director, Dalton Agency With 30 millions users, it’s not just for hipsters anymore. So I’m pretty sure the answer is yes. Or rather, it’s, “Yes, we should consider it.” Sure, Instagram started as just a … Continue reading
Choosing the right CMS solution for you
by Brandon Holcomb, Account Executive, Dalton Agency Recently, I’ve been involved with several website development projects, ranging from content and imagery updates to full-scale website redevelopment campaigns.
Market your business using YouTube
by Rena Kilgannon, President, Dalton Atlanta Many companies today include YouTube as a part of their marketing strategy. The reason is simple. YouTube is the most popular video sharing site in the world.
Go check yourself!
by Diane Fitzpatrick, Proofreader, Dalton Agency As a proofreader, I gave up on accuracy online and in texts a long time ago, but I still reread my own messages to improve their clarity and to correct errors.
Raiders of the Lost Art?
By Dave Capano, VP, Director of Connection Planning In many ways, doing business these days has become harder. Technology, while a blessing for many in that it keeps us connected, also serves to keep us insulated.