The Dalton Agency, a national advertising and public relations firm, represents a wide range of global, national and regional clients. The agency provides award-winning creative designs and brand development, public and government relations, media placement, Web design, programming and television and radio production services. Learn more by contacting us at 904.398.5222.
Your brand is more than just a logo. It's how people perceive and relate to your organization. And it is increasingly becoming the main source of differentiation in most market categories.
We've developed a methodology that helps define expectations, creating a clear road map to build your brand. We'd love to show you how it can apply to your company.
Everyone is talking about how advertising is changing. But one truth still remains. You have to connect with the customer to achieve results for your business. It's more than just looking good. It's more about working hard. Working to communicate your brand, your promise, your relevance to the people you're trying to motivate, convince and inspire.
• advertising
• design
• account planning
• channel planning
• media buying
• interactive development (in-house)
• film/post production (in-house)
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Our public relations experts excel at helping you develop and foster relationships with targeted communities and stakeholders to shape public opinion, raise awareness and drive sales.
Media Relations
• editorial board training
• event planning
• media monitoring and reporting
• media training
• opinion and editorial letter development and placement
• proactive media outreach
• public relations plan development and implementation
• reactive media management
Risk and Crisis Communications
• crisis plan development
• internal and change communications
• long-term issues management
• regulatory communications
• reputation management and repair
• risk and crisis audits
• training and simulations
Litigation Communications
• coalition building
• communications consulting
• communications coordination
• corporate narrative development and testing
• internal and change communications
• legal spokesperson support
• message development and management
• organizational positioning
• proactive and reactive media support
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Marketing today is a two-way conversation. More and more people want to carry on that dialogue online. That's why we've got an entire department that just can't keep their hands off the latest, coolest and most effective ways to connect with people. We'd love to show you what we can do for you online.
• websites
• rich media banner ads
• landing pages
• microsites
• wordpress blogs
• consulting
• intranet sites
• digital newsrooms
• ongoing site management
• email campaigns
• content development and site revisions
• analytics/usability/user optimization
• website hosting
• animation
• interactive CD's
• online media buying
• presentations
• database management
• online marketing
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How many ad agencies do you know of with a complete state-of-the-art post-production facility in-house? Well, now you know one. This gives us the ability to create powerful radio and TV spots, film and video productions and more quickly and economically.
• concept development
• scriptwriting
• direction
• pre-production
• location Scouting
• casting
• cinematography
• video/high definition/film
• editing/post production
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Are you connecting with your audiences through social media? While it continues to evolve, one fact is clear: it’s here to stay. Initiating that connection and analyzing its value is our specialty. Through Facebook, Twitter and a multitude of other social and emerging mediums, we provide the concept, content and one-on-one engagement that will help you connect with your customers in a more personal and timely manner.
• community management
• consulting
• design
• content development
• video
• promotions
• customer service
• online media buying
• launch plans
• analytics
• social media research
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Linking stakeholders to your organization and creating a positive point of view among key audiences including employees, partners, board members, shareholders, the media and the general public is an important investment in your short- and long-term success. Nonprofits, start-ups, small businesses and Fortune 500 companies have all called upon our agency to develop and implement communications strategies that achieve their corporate and organizational goals.
• bidding process
• CEO and board communications
• event planning
• executive speech writing
• internal and change communications
• mergers, acquisitions and spinoff communications
• online communications
• organizational messaging and positioning
• presentation training
• reorganization communications
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Need communication initiatives that inform and engage targeted stakeholders in the interests and issues relevant to your goals? Our relationships, expertise and experience in government and political communications and grassroots community relations have helped our clients garner and mobilize support for their business and organizational objectives.
Government and Political Communications
• bidding process communications
• branding and repositioning
• campaign communications
• crisis and risk communications
• federal, state and local government communications
• internal and change communications
• issues advocacy and advertising
• issues management
• media monitoring and response team management
• policy analysis and interpretation
• public education campaigns
• qualitative and quantitative research
• reputation management
• strategic regulatory planning
Community Relations
• coalition building
• communications strategy development and implementation
• crisis and risk communications
• grassroots campaigns
• internal and change communications
• issues advocacy and advertising
• market entry
• message development and testing
• paid media planning and placement
• public education campaigns
• stakeholder mapping and engagement
Learn more by contacting us at 904.398.5222. Read More
