Fabian Hernandez is an up-and-coming musician whose song, “Wonderful Life,” is being showcased by Dalton Agency client Bealls, as part of the Back to School Amp Your Style campaign. Fabian was born in his native Colombia and raised in Florida and he and his music exudes the Florida lifestyle.

Amping up for another school year, Fabian’s song will be featured in both TV and radio spots over the next few weeks.

The 2009 Back to School shoot was in June in Ponte Vedra, Florida. The Dalton team, the wonderful Bealls folks and our amazing crew worked in the scorching heat to capture the 2009 back to school fashions. The Dalton Agency edited the footage in our own post production department to create a branding spot to be featured in movie theaters around the State as well as on tv and in addition, created several spots for special back to school sales. Thanks to Bealls, Fabian and our great talent and crew for an awesome shoot.