When you have a clear, compelling message that you want to tell everyone, it’s hard to beat the reach and frequency of out-of-home.
This recent outdoor board the agency designed for McDonald’s makes a compelling case to treat yourself to a Premium Roast coffee. When you see it, you’ll already in your car, close to a convenient McDonald’s drive-thru. So how could you resist any size coffee for only one dollar?
Ah, the power of outdoor.
