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Dalton proud to be a One Spark festival venue in Downtown Jacksonville

Posted on April 15, 2013 by kfaulkenberry

DaltonOneSparkAgency to feature innovators from region’s growing technology community for One Spark, five-day festival in downtown Jacksonville

The Dalton Agency will host eight local creators during the One Spark festival, which will be in downtown Jacksonville April 17-21 and feature the work of more than 500 people in the arts, sciences and technology at 65 venues.

Agency President and CEO Jim Dalton, who relocated the agency’s headquarters to downtown five years ago, said that One Spark is an opportunity to showcase Jacksonville’s impressive arts and technology community and also its downtown.

“As a downtown business owner, I have long-believed in the potential of our urban core, and I am energized by One Spark and the life and vibrancy it will bring to downtown Jacksonville,” said Dalton. “One Spark is also consistent with our core values of fostering creativity and supporting downtown, and we are proud be a part of the event.”

The Dalton Agency will feature the following eight creators, the majority of which are technology start ups from Jacksonville and its surrounding communities:

Debuit.com – an online pilot television measurement site that measures the success of pilot television for network and cable clients to prove audience acceptance before millions are spent to produce and market a new series.

Creator:                 Jennifer Valenti; www.debuit.com

Nerdular- amulti-vendor, e-commerce website where buyers and sellers of “nerd stuff” can go to find new and used comics, video games, collectibles, table top games, trading card games, apparel, media and more. It is a remodeled eBay for the “nerd” market with an emphasis on community engagement. Visit the booth at the Dalton Agency to talk about “nerd” interests and play trivia. Those brave enough are encouraged to come by in their best costume play costume for a prize.

Creator:                 CG Salgueiro; www.nerdular.com

Pajama Monsters – once upon a time, the creators of Pajama Monsters knew a little boy who was scared of the dark. In fact, they knew several kids who pulled their toes under the covers in fear of the big-bad-hairy-something that was lurking just under the bed. So they created Pajama Monsters, a group of protectors to stand guard over kids. Many peaceful nights later, they’re told the boogeyman is not so scary, when your best friend is a monster. Handmade locally and previously sold in small batches across the US, Europe, Britain and Australia.

Creator:                 Megan Champion; www.pajamamonsters.com

ProfileGorilla – provides a comprehensive, inexpensive and easy to implement software system that businesses can utilize to securely store, track and manage critical business information and documents. The business can also connect online with external business partners and stakeholders to share, maintain and exchange administrative and transactional data. The power of ProfileGorilla is using its collaborative functionality, where a business can connect to external business partners to share and exchange specific information and documents.

Creator:                 Ed Baldwin

Redeploy Me – an exclusive network for contract and temporary employees, many of whom go to work with the uneasy feeling that at any given time their assignment may end. This pool of employees is a very valuable source of hire since they are actively employed and typically have been vetted through background checks, skills tests and multiple interviews prior to starting any given assignment. Redeploy Me provides an exclusive marketplace for this pool of employees and bring a new level of transparency to the “hidden” job market that exists between staffing agencies and hiring companies.

Creator:                 Donald Horne; www.redeployme.com

Restroom Alert - a unique restroom management system developed to help businesses provide consistently clean, well-stocked and fully functional public restrooms. Restroom Alerts believes in the simple idea that “clean restrooms are good business.“

Creator:                 Rod Dornsife; www.restroomalert.com

Stocktagon – anequity market research tool combining big data, visualization and document searching so users can see the market as a whole and discover trends, rather than looking at one company at a time.

Creator:                 Paul Irwin; www.stocktagon.launchrock.com

The Factory – a focused, no nonsense and distraction-free environment that connects entrepreneurs to launch quality tech startups and drive economic growth. It provides access to like-minded entrepreneurs, business partner networks, software tools, application development, cloud hosting services and market visibility. All accepted founders are expected to have done plenty of research, skin in the game and a focus on growing sustainable businesses.

Creator:                 Jeremy Vaughn; www.oldcityfactory.com

One Spark creators will be available at the Dalton Agency during event hours, which are:

  • 3 – 8 p.m., Wednesday, April 17
  • 9 a.m. – 9 p.m., Thursday, April 18
  • 9 a.m. – 9 p.m., Friday, April 19
  • 9 a.m. – 9 p.m., Saturday, April 20
  • 9 a.m. – 12 p.m., Sunday, April 21

Be sure to stop by and support your local creators and innovators. Learn more at www.beonespark.com.

 

 

Dalton launches mobile fundraising site for Jacksonville Humane Society

Posted on March 26, 2013 by kfaulkenberry

DonateJHSgraphicLike many nonprofits, the Jacksonville Humane Society hold events throughout the year where staff and volunteers passionate about their common cause gather to raise money and share their message. (more…)

Walking the Walk

Posted on March 19, 2013 by admin

By Jim Dalton, President/CEO, Dalton Agency

DaltonLikes

When we made a commitment to engage in social media five years ago, we set a strategic goal of making it one of our core competencies and making sure we practiced what we preached. After all, if we were going to enter the world of new media and advise our clients, we had to walk the walk. (more…)

“What I’ve learned from the inspiring Warriors I’ve met.”

Posted on March 13, 2013 by admin

WWPvideoshootPat McKinney, partner/evp/chief creative director at the Dalton Agency, has been interviewing warriors while directing a series of videos for our client, Wounded Warrior Project. As he shares below, it has been an inspiring, life-changing experience. (more…)

904 Magazine choose Dalton as one of 2013’s “Companies with Heart”

Posted on February 28, 2013 by admin

DaltonCompaniesWithHeartAwardThe Dalton Agency is humbled to be chosen by 904 Magazine as one of Jacksonville’s Companies with Heart.

Caring is a team activity at Dalton. Thanks to all our Dalton family, those in this photo and all the others around the Southeast, who give so much of themselves to the communities they live in. And thanks to Jim Dalton for building a culture where giving back is valued and celebrated.

In the 2013, the Dalton Agency will continue to:

• Donate our time, talent and expertise working with such deserving nonprofits as Ronald McDonald House, the Jacksonville Humane Society, Make-a-Wish Georgia, First Coast No More Homeless Pets, Family Foundations, American Heart Association – First Coast Market, along with many others.

• Leverage social media to raise the conversation around nine featured nonprofits throughout the Southeast through its annual DaltonCares initiative.

• Encourage all of our associates to get even more involved with the local nonprofit organizations they believe in, both as volunteers and as leaders.

We know that caring as a company makes us all better individuals. That is why Dalton Cares.

DaltonwithHeartPictured above: Jennifer Savage, Devon Stiles, Kevyn Faulkenberry, Heather Houston, Aliera Peterson, Cari Holland and Joe Wolf at 904 Magazine’s Companies with Heart luncheon.

Together, stroke is preventable, treatable and beatable.

Posted on February 26, 2013 by kfaulkenberry

About 795,000 Americans each year suffer a new or recurrent stroke. That means, on average, a stroke occurs every 40 seconds.

Stroke kills more than 137,000 people a year. That’s about 1 of every 18 deaths. It’s the No. 4 cause of death.

On average, every 4 minutes someone dies of stroke.

These statistics are why the American Stroke Association wants everyone to know that when we all work together, stroke is preventable, treatable and beatable. (more…)

Our Dalton Cares initiative for showcasing nonprofits returns for 2013, bigger than ever

Posted on January 16, 2013 by kfaulkenberry


We’re excited to announce that our Dalton Cares initiative is returning for 2013. For more than 20+ years, the Dalton Agency has remained committed to the importance of supporting the nonprofit community through our time, talent and resources. Last year, the Jacksonville Humane Society was our big Dalton Cares beneficiary, based on public voting from nine selected nonprofit candidates.

“This year, as the Dalton Agency expands its footprint across the Southeast, we are proud to extend the reach of the Dalton Cares campaign to include nonprofits not just in Jacksonville, but also in Atlanta, Orlando and Tampa,” said Jim Dalton, president and CEO for the Dalton Agency. “Dalton Cares is our way of showing that we value the work nonprofits do in all of these communities.”

Individuals and organizations may nominate local 501(c)3 registered nonprofits by filling out nomination forms at DaltonCares.com. In mid-February, nine nominees will be selected as finalists to receive an awareness poster, valued at $5,000, designed and produced by the Dalton Agency. In early March, the posters created for the nine selected nonprofits will be showcased at the Dalton Agency’s Jacksonville office’s storefront windows and digital versions will be published to the agency’s blog and Facebook page.

“In addition to raising awareness, we are looking to help nonprofits realize the effectiveness of social media and online campaigns,” said Dalton. “By incorporating social elements, we hope to provide more than just the creative items, but also show the power of social communications.”

The public will vote via social media to determine the overall winner. In addition to the artwork, the nonprofit with the most online votes will be awarded a $1,000 cash donation from the Dalton Agency. The winner will be announced April 23.

About us:
The Dalton Agency, a national advertising and public relations firm, represents a wide range of regional, national and international clients. The agency provides award-winning creative designs and brand development, public relations and social media strategies, public affairs and government relations consultation, media placement, crisis communications, interactive and digital design and programming, as well as television and radio production services. Learn more by visiting its website at www.daltonagency.com.

Taking McDonald’s $1 beverage promotion for a CGI spin.

Posted on January 14, 2013 by admin

Here is the Dalton Agency’s latest animated spot for McDonald’s. Developed, animated and produced in-house by our talented team of motion graphics wizards, this spot features McDonald’s $1 beverage promotion in a out-of-this-world environment. (more…)

Tom Coughlin Jay Fund on TLC’s “Cake Boss”

Posted on January 7, 2013 by kfaulkenberry

Here’s our own Misty Skipper, director of strategic communications and public affairs, with Buddy Valastro, TLC’s “Cake Boss.”

Tom Coughlin Jay Fund is being featured on TLC’s “Cake Boss.” The first airing of the show is January 7 at 10:30 p.m. It was filmed with Coach Coughlin and pediatric oncology patients from the New York/New Jersey area and Giants players during the charity’s annual ice cream social at the Giants’ training facility. The highlight of the episode is a special cake reveal from the “Cake Boss.”

“Helping to coordinate the filming of the Tom Coughlin Jay Fund episode of TLC’s ‘Cake Boss’ was a really special experience,” said Misty Skipper, director of strategic communications and public affairs. “Not only did we get to spend the day with Coach Coughlin and Giants team members as they gave behind-the-scenes tours of their practice facility and held an ice cream social for local pediatric oncology patients, we also got to meet Buddy and the Carlo’s Bakery team. While I have watched the show for years and looked in amazement at the masterpieces they create, nothing compares to seeing (and tasting) the true artisanship in person.”

To learn more about Tom Coughlin Jay Fund and their efforts to assist children with leukemia and other cancers and their families by providing emotional and financial support to help reduce the stress associated with treatment and improve their quality of life, visit their website.

You can follow Tom Coughlin Jay Fund on Facebook and Twitter.

The Dalton Agency partners with health and fitness firm to launch Yo-Fi Wellness

Posted on November 26, 2012 by kfaulkenberry

The Dalton Agency will partner with and serve as the agency of record for Yo-Fi Wellness. Yo-Fi Wellness provides companies an Internet-based, affordable way to bring healthy living initiatives to their employees through instructive yoga, fitness, nutrition and meditation video content. (more…)